Brisket with a Purpose: PRO's Inaugural Cooking Competition · Parkinson's Resource Organization

A Brisket with a Purpose: PRO's Inaugural Celebrity Pro-Am Cooking Competition

Category: Special Events

Parkinson’s Resource Organization (PRO) has found a way to merge their mission of caring with comfort food – by throwing in a dash of competition to raise awareness and support for people with Parkinson’s and their family/caregivers. The Inaugural Celebrity Pro-Am Brisket Cook Off Competition will pit home cooks against professional chefs in a blind-tasting event with local celebrities, cocktails, raffles and prizes on October 21st & 22nd, 2022. 

‘A Brisket with a Purpose…’

WHO: Parkinson’s Resource Organization 

WHAT: Inaugural Celebrity Pro–Am Brisket Cook-Off Competition & Local Launch Event 

WHEN: October 21st and 22nd, 2022

WHERE: Shadow Mountain Golf Club, Palm Desert and Private Residence, Palm Springs

Click here to BUY TICKETS

“There’s something deeply comforting about Mom’s home cooked brisket,” says Jo Rosen, Parkinson’s Resource Organization Founder and President. “It brings people together. We wanted to tap into that sense of caring, using comfort food and cooking – which is an inherently loving act – as we care for our beloved Parkinson’s community.” 

The multi-day event, part of PRO’s Caring Forward Until There is a Cure™ Campaign 2022-2023, will raise money for the organization, which provides emotional support, practical resources, one-on-one coaching, information, and more to the Parkinson’s community in Coachella Valley and across the nation. 

Participants, including chefs from local restaurants, home cooks with Grandma’s secret recipe, and surprise celebrity guests, will compete for first, second, and third place prizes at each event, although the real winners will be the attendees, who get to taste more than a dozen unique takes on brisket at an evening cocktail event at the National Kick-Off at Shadow Mountain Golf Club. A more intimate gathering of chefs and cooks will participate On Saturday, October 22nd, 2022 at the home of Dr. Howard Cohen, a hospice physician and longtime supporter of Parkinson’s Resource Organization. 

For information on participating as a chef or home cook, contact TJ Mendelson tjmendelson@parkisonsresrource.org or 760-773-5628 Ext.239

The winning briskets will be featured in a commemorative cookbook alongside recipe contributions from celebrities, partnering restaurants, people with Parkinson’s, and others. Many local restaurants, retailers, and grocers will also be participating both at the events and also with special promotions in their own venues to support Parkinson’s Resource Organization. 

Originally envisioned as a small backyard fundraiser by Dr. Cohen, who has hosted similar events in the past, the overwhelming response to PRO’s initial call for participants prompted the organization to grow the event. “We’re overwhelmed by the enthusiasm with which this little idea has been received,” says Rosen. “It turns out cooking and competitions are a winning combo, especially when combined with the opportunity to do good for a vulnerable population. We’re excited to see where this goes.” 

Join us as we celebrate food and caring…

PRO is finalizing a major national specialty food Naming Sponsor for the Brisk-Off, which will be announced shortly. There are still sponsorship opportunities available at the following levels:

Champion Sponsor - $10,000 

  • Naming privileges on PRO Brisk-Off Events for eighteen months 

  • Featured prominently on all Brisk-off event media, including print and digital media, TV, and radio, and at-event signage, step-and-repeat, etc. 

  • Featured naming in Commemorative Cookbook, including front cover feature 

  • Up to six VIP event passes at all Brisk-Off events

  • Up to six VIP gift bags

  • Up to six Commemorative Cookbooks

Smoking Sponsor - $5,000

  • Featured on all Brisk-off event media, including print and digital media, TV, and radio, and at-event signage, step-and-repeat, etc. 

  • Featured in Commemorative Cookbook, including back cover feature 

  • Up to six VIP event passes at all Brisk-Off events

  • Up to six VIP gift bags

  • Up to six Commemorative Cookbooks

Glazing Sponsor - $2,500

  • Featured on all Brisk-off event media, including print and digital media, TV, and radio, and at-event signage, step-and-repeat, etc. 

  • Featured in Commemorative Cookbook 

  • Up to four VIP Passes to both National Kick-Off and Launch Event

  • Up to four VIP Gift Bags

  • Up to four Commemorative Cookbooks. 

Slow Cooking Sponsor - $1,500

  • Mentioned on Brisk-off event media, including print and digital media, TV, and radio, some at-event signage

  • Featured naming in Commemorative Cookbook 

  • Up to two VIP Passes to both National Kick-Off and Launch Event

  • Up to two VIP Gift Bags

  • Up to two Commemorative Cookbooks

VIP Passes: $500

  • Two VIP Passes to both National and Launch Events

  • Two VIP gift bags

  • Special listing on Commemorative Cookbook ‘Thank You’ page

Shadow Mountain Tickets:

  • Couple (two tickets) -- $250
  • Individual (one ticket) -- $150

Palm Springs Tickets (Private Residence):

  • Couple (two tickets) --  $125
  • Individual (one ticket) -- $75
  • *Capped at 50 guests*

Click here to BUY TICKETS

For sponsorship information please contact : TJ Mendelson tjmendelson@parkisonsresrource.org or 760-773-5628 

For information on participating as a chef or home cook, contact TJ Mendelson tjmendelson@parkisonsresrource.org

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Address
Parkinson's Resource Organization
74785 Highway 111
Suite 208
Indian Wells, CA 92210

Local Phone
(760) 773-5628

Toll-Free Phone
(877) 775-4111

General Information
info@parkinsonsresource.org

 

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Updated: August 16, 2017